Sales Representative job description

Job brief

We are looking for a motivated Sales Representative to join our commercial team and take ownership of expanding our market share through strategic outreach and relationship management. In this role, you will manage a robust sales pipeline, engage with key decision-makers at target firms, and translate technical product benefits into measurable business value for our clients. You will have access to advanced sales enablement tools, ongoing training, and a high-performance culture that rewards results and professional growth. If you are a proactive hunter with a passion for closing deals and building enduring business alliances, we want to hear from you.

What is a Sales Representative?

A Sales Representative is a frontline revenue professional responsible for identifying prospective customers, managing the full sales cycle, and securing long-term business partnerships. By leveraging data-driven insights and professional consultative selling techniques, a Sales Representative ensures that organizational offerings reach the right audience effectively. Their expertise in market analysis, lead conversion, and account retention makes the Sales Representative an essential pillar of any company’s commercial strategy and financial growth.

What does a Sales Representative do?

A Sales Representative manages daily activities such as cold calling, lead qualification in platforms like Salesforce or HubSpot, and conducting high-impact product demonstrations. They analyze competitor pricing and market trends to tailor their pitch, negotiate contract terms with procurement teams, and document all interactions within the CRM to ensure accurate pipeline forecasting. By collaborating with marketing teams on lead-generation campaigns and aligning with customer success, the Sales Representative ensures that every deal leads to sustained revenue and client satisfaction.

Key responsibilities

• Execute high-volume outbound prospecting via LinkedIn Sales Navigator, email sequences, and cold calls to identify qualified leads for the sales pipeline.
• Conduct tailored product demonstrations that highlight how our solution addresses specific pain points for C-suite and department-level stakeholders.
• Manage the entire sales lifecycle from initial discovery and qualification through to contract negotiation and final deal signature.
• Maintain meticulous documentation of client interactions, meeting notes, and deal stages within our Salesforce CRM to ensure accurate revenue forecasting.
• Develop and execute quarterly account plans to identify and capture upselling and cross-selling opportunities within our existing customer base.
• Attend industry-specific trade shows, webinars, and networking events to build brand authority and generate a consistent flow of high-intent leads.
• Prepare comprehensive sales proposals, customized price quotations, and formal contracts that align with company pricing strategies and discount guidelines.
• Monitor competitor activities and changing market conditions to adapt sales pitches and provide actionable feedback to our product and marketing departments.

Requirements and skills

• 2+ years of experience in a B2B sales environment with a proven track record of consistently hitting or exceeding monthly revenue quotas.
• Advanced proficiency in CRM platforms such as Salesforce, HubSpot, or Zoho, including pipeline management, task automation, and reporting dashboard usage.
• Demonstrated ability to deliver persuasive presentations and negotiate complex service agreements with diverse stakeholders in a corporate environment.
• Bachelor’s degree in Business Administration, Marketing, Economics, or a related field, or equivalent experience in professional sales environments.
• In-depth knowledge of consultative selling methodologies, such as SPIN selling or Challenger Sale, applied to complex deal cycles.
• Strong analytical ability to interpret sales metrics, conversion rates, and churn data to continuously optimize individual territory performance.
• Professional certification in sales, such as the Certified Professional Sales Person (CPSP) or Sandler Training, is highly preferred.
• Exceptional ability to translate technical or complex product information into value-based business narratives for non-technical decision-makers.

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