Job brief
We are seeking a data-driven Streaming Content Manager to join our growing digital media team and take ownership of our cross-platform content delivery strategy. You will be responsible for managing our library of on-demand and live content, ensuring a seamless viewing experience for our global subscriber base. This role offers the unique opportunity to shape the future of our streaming platform while working at the intersection of creative storytelling and cutting-edge distribution technology. If you are a technical media professional who thrives on optimizing engagement metrics and streamlining complex delivery workflows, we want to hear from you.
Key highlights
- Program and curate digital content libraries, ensuring fresh daily uploads and optimized scheduling for peak audience traffic periods.
- Analyze viewer engagement metrics via platforms like Conviva or Mux to identify churn patterns and optimize content discovery paths.
- Coordinate with product and engineering teams to ensure smooth integration of VOD assets across web, mobile, and connected TV applications.
- Maintain strict compliance with digital rights management (DRM) protocols, licensing agreements, and regional broadcast regulations for all hosted media.
What is a Streaming Content Manager?
A Streaming Content Manager is a specialized media strategist responsible for overseeing the end-to-end lifecycle of digital video assets across OTT, SVOD, and FAST platforms. By leveraging data-driven insights and content management systems (CMS) like Brightcove or JW Player, a Streaming Content Manager ensures that high-quality media is ingested, metadata-tagged, and transcoded for optimal delivery. Their work is essential in bridging the gap between creative production and technical distribution, ensuring that content reaches global audiences with minimal latency and maximum visual fidelity.
What does a Streaming Content Manager do?
On a daily basis, a Streaming Content Manager orchestrates content programming calendars, coordinates with production teams to upload high-bitrate masters, and monitors real-time streaming performance analytics. They frequently collaborate with UI/UX designers and data scientists to A/B test thumbnails and metadata to maximize click-through rates. Additionally, they troubleshoot playback issues within CDNs, manage geo-blocking compliance, and ensure all ad-insertion points are correctly configured for monetization through programmatic platforms.
Key responsibilities
- Program and curate digital content libraries, ensuring fresh daily uploads and optimized scheduling for peak audience traffic periods.
- Manage the metadata lifecycle within our CMS, including SEO-driven titles, descriptions, and tagging to improve searchability on streaming interfaces.
- Coordinate with product and engineering teams to ensure smooth integration of VOD assets across web, mobile, and connected TV applications.
- Analyze viewer engagement metrics via platforms like Conviva or Mux to identify churn patterns and optimize content discovery paths.
- Execute quality assurance testing for video transcodes, ensuring high-definition delivery across various bandwidth conditions and device types.
- Collaborate with marketing teams to localize content assets for international regions, managing subtitle files and localized metadata for global distribution.
- Maintain strict compliance with digital rights management (DRM) protocols, licensing agreements, and regional broadcast regulations for all hosted media.
- Monitor real-time streaming performance logs to proactively resolve buffering issues and playback failures before they impact viewer satisfaction.
Requirements and skills
- 3+ years of professional experience managing digital video workflows for SVOD, AVOD, or high-traffic streaming media environments.
- Proficiency in enterprise-grade CMS platforms and video delivery pipelines including transcoders like AWS Elemental MediaLive or Bitmovin.
- Hands-on experience with video analytics tools such as Conviva, Mux, or Google Analytics to track performance and viewer retention.
- Solid understanding of streaming protocols including HLS, DASH, and RTMP, along with basic knowledge of CDN architecture and edge caching.
- Demonstrated ability to perform intermediate video editing tasks in Adobe Premiere Pro or After Effects for short-form social promos.
- Bachelor’s degree in Media Technology, Broadcast Journalism, Communications, or a related technical discipline.
- Relevant professional certifications such as AWS Certified Solutions Architect or specialized digital media management credentials.
- Strong ability to translate complex technical streaming logs into actionable insights for non-technical stakeholders and creative directors.
FAQs
What does a Streaming Content Manager do on a daily basis?
A Streaming Content Manager manages the end-to-end flow of digital media, from receiving high-resolution masters to ensuring they are correctly published and searchable on streaming platforms. Daily tasks include managing programming schedules, monitoring real-time performance analytics, troubleshooting playback errors, and updating metadata to ensure the content reaches the right audience at the right time.
What technical skills are required for a Streaming Content Manager?
Essential technical skills include expertise in Content Management Systems (CMS), proficiency in streaming protocols like HLS and DASH, and the ability to work with video analytics tools like Mux or Conviva. A Streaming Content Manager should also understand CDN delivery, basic video encoding/transcoding, and digital rights management (DRM) to protect intellectual property.
Who does a Streaming Content Manager work with in a media organization?
They serve as a central bridge between departments, working closely with creative producers, software engineers, marketing teams, and product managers. By collaborating with these teams, the Streaming Content Manager ensures that the creative vision of the production team is technically supported and effectively promoted to the target audience via the platform's UI.
Why is the role of a Streaming Content Manager critical to media success?
In the highly competitive streaming landscape, the quality of delivery and discoverability is just as important as the content itself. A Streaming Content Manager ensures that viewers have a frictionless experience, which directly impacts churn rates, subscriber growth, and overall platform revenue. Their work directly translates content into measurable audience engagement and long-term brand loyalty.