Job brief
We are looking for an Internal Communications Specialist to join our People team and help us build a more connected, transparent workplace culture. You will own the strategy and execution of our internal channels, ensuring our global workforce stays informed and energized about our evolving business goals. This role offers the opportunity to partner directly with executive leadership to draft corporate messaging and transform how we share information across the organization. If you are a storyteller with a passion for engagement and employee experience, we want to hear from you.
Key highlights
- Develop and execute a comprehensive internal communications strategy that keeps our global workforce informed about company milestones and strategic goals.
- Collaborate with executive leadership to prepare talking points, scripts, and slide decks for quarterly town hall meetings and all-hands events.
- Partner with HR teams to design engagement campaigns around benefits, DE&I initiatives, and professional development programs to increase employee retention.
- Analyze communication metrics including open rates, click-through rates, and survey feedback to identify trends and improve future messaging effectiveness.
What is a Internal Communications Specialist?
An Internal Communications Specialist is a strategic professional responsible for crafting and disseminating information that maintains employee alignment and corporate culture. By managing internal channels, from intranet portals and town hall meetings to digital newsletters and Slack workspaces, an Internal Communications Specialist fosters transparency across all departments. This role is pivotal in driving organizational change, boosting engagement, and ensuring that every team member understands the company vision and their specific role in achieving it.
What does a Internal Communications Specialist do?
An Internal Communications Specialist translates complex corporate initiatives into clear, accessible messaging that resonates across diverse teams. On a typical day, they author company-wide announcements, curate content for the internal portal using CMS tools like SharePoint or Notion, and organize interactive town hall sessions to facilitate leadership-to-employee dialogue. They also analyze employee survey metrics and feedback via platforms like SurveyMonkey or Qualtrics to measure the success of communication strategies, iterating on messaging to improve transparency and staff retention.
Key responsibilities
- Develop and execute a comprehensive internal communications strategy that keeps our global workforce informed about company milestones and strategic goals.
- Draft and manage content for company-wide newsletters, email campaigns, and intranet updates to ensure consistent delivery of organizational messaging.
- Collaborate with executive leadership to prepare talking points, scripts, and slide decks for quarterly town hall meetings and all-hands events.
- Manage internal communication channels such as Slack, Microsoft Teams, or Notion, ensuring information is organized, accessible, and searchable for all employees.
- Partner with HR teams to design engagement campaigns around benefits, DE&I initiatives, and professional development programs to increase employee retention.
- Analyze communication metrics including open rates, click-through rates, and survey feedback to identify trends and improve future messaging effectiveness.
- Facilitate feedback loops between employees and management by gathering sentiment data and identifying pain points in organizational communication processes.
- Draft and distribute crisis communication materials during times of organizational change or unforeseen events, ensuring accurate and timely information for all staff.
Requirements and skills
- Bachelor’s degree in Communications, Journalism, Public Relations, or a related field with a focus on organizational development.
- 3+ years of experience in internal communications or corporate branding, preferably within high-growth or remote-first organizations.
- Advanced proficiency in digital workplace tools such as Slack, Microsoft Teams, Zoom, and intranet platforms like SharePoint or Notion.
- Expertise in content management systems (CMS) and email marketing platforms such as Mailchimp, Constant Contact, or similar corporate tools.
- Strong narrative writing skills with the ability to adjust tone for different audiences, from executive level memos to casual team-wide updates.
- Demonstrated ability to use data analytics tools like Google Analytics or SurveyMonkey to track engagement and report on communication performance.
- Familiarity with professional certifications such as the IABC Strategic Communication Management Professional (SCMP) designation.
- Proven track record of managing sensitive information and maintaining confidentiality while communicating complex organizational news to staff.
FAQs
What does an Internal Communications Specialist do?
An Internal Communications Specialist serves as the bridge between leadership and the workforce by managing the flow of information across an organization. They create and maintain the channels used for employee updates, such as newsletters, Slack, and intranets. By aligning messaging with company goals, they ensure that employees are informed, engaged, and connected to the broader business mission.
What skills are required for an Internal Communications Specialist?
Key skills include professional copywriting and editing, familiarity with digital project management tools, and the ability to interpret engagement data. It is also critical to have strong stakeholder management skills to partner effectively with C-suite executives and HR leads. A deep understanding of internal messaging platforms like SharePoint, Slack, or Microsoft Teams is essential for technical day-to-day execution.
Who does an Internal Communications Specialist work with?
They work primarily within the People or HR department, but they also collaborate heavily with the executive team to shape leadership messaging. They frequently partner with internal IT or Operations teams to maintain communication platforms and work alongside marketing teams to ensure that internal branding aligns with the public-facing brand identity.
Why is an Internal Communications Specialist valuable to a company?
This role is vital for maintaining high levels of employee retention and productivity through consistent, transparent information sharing. By preventing information silos, they ensure that every employee understands their impact on the business. In times of change or crisis, their work is instrumental in maintaining morale, reducing rumors, and keeping the organization focused on its core objectives.